Brand Training and Resources
For WVU Communicators and Marketers
Learn from the Experts
Sharpen your skills with training and resources from our communications and marketing pros.
Marketing Strategy
Marketing Strategy training video and guide, and access to other resources for improving your marketing strategy.
Visual Design
Visual Design training video, and other resources to help you create branded products, presentations, and promotional materials.
Digital
Learn about changes to our website design system and HTML emails. Find resources for building and maintaining University websites.
Photo and Video
Photo and Video training video and guide, Lightroom preset files, and more for shooting, editing, and selecting WVU photography.
Written Style
Written Style training video, Storytelling and Tone & Voice playbooks, University Style guide, and more for WVU’s storytelling and communications groups.
Access to Our Brand Assets
Brand Tools and Downloads
Discover our Adobe Creative Cloud and Canva Libraries, the WVU Website Design System, audience toolkits, branded templates, College Logotypes, and more.