Digital Signage
About Digital Signage
Digital signage is a technology that allows visual content to be displayed on multiple screens using a centralized content management system. Whether you’re sharing important news, event information, marketing messages, or broadcasting safety alerts, digital signage gives you the ability to increase engagement by targeting content to hyper-local audiences.
Need Help?
Public Graphic Submissions / Account Access
To add graphics to the campus or system-wide playlists or to request access to manage content on your screens in Yodeck, please complete the SCM Project Intake Form.
Project Intake FormManaging Yodeck Content
For managing the content on your screens, Yodeck offers tutorials and documentation. You are welcome to contact our team if you need further assistance or if their documentation does not address your question.
Yodeck DocumentationContact Us
Primary Contact
Secondary Contacts
- Joe Webb Director of Mixed Media Productions
- Rodney Swisher Multimedia Systems Engineering and Technical Manager
You can also contact the Digital Signage Team team directly at digitalsignage@mail.wvu.edu.
How Does WVU Manage Digital Signage?
In early 2026, a new team initiated a major change to the WVU digital signage platform. The previous InfoStations digital signage network is being phased out and replaced by an easy-to-use, cloud-based content management solution that empowers users, leverages resources, simplifies content curation, and streamlines operations. Digital signage screen purchases, installations, and maintenance are now managed by each specific college, school, department, or unit.
Digital Signage Operations at WVU
The Strategic Communications and Marketing (SCM) team will manage the central daily operations of the WVU Digital Signage Network. The team will curate content delivered through horizontal and vertical campus-wide and system-wide network feeds, and local users will manage the content on their specific college, school, department, or unit digital signage screens.
WVU uses Yodeck as its digital signage content management system. This easy-to-use digital signage content management system allows local administrators and users to upload and display content on pre-approved screens.
Each college, school, department, or unit will designate a local administrator. Administrators will participate in a digital signage users’ group that will conduct semi-annual meetings.
SCM will provide 1 digital signage media player (minicomputer) for each active digital signage screen and cover Yodeck’s annual fee for each active screen (approximately $132/year). However, clients (colleges, schools, departments, or units) will be responsible for purchasing, installing, and maintaining their screens.
All WVU digital signage network screen holders agree to display central (network) digital signage programming during four 5-minute intervals throughout each hour. Local users may create, curate, and sunset content on their own local digital signage screens. If no local content is programmed, the default campus-wide horizontal and vertical “network” playlists will be displayed.
In coordination with their local administrators, local users may choose to enhance the content on their local digital signage screens by introducing features such as wayfinding, RSS feeds, featured video content, social media feeds, calendars, or weather updates.
Some screens may play dedicated digital signage content. This content will be curated by those specific teams. For example: donor walls, honorary displays, video walls, or college branding.
Hourly Schedule
Unless locally overridden, the default system power-up is at 7:00 AM, and the default system power-down is at 10:00 PM nightly.
00:00–00:05 minutes | Network campus-wide & system-wide content |
00:05–00:15 minutes | Local content (no local content will default to campus-wide content) |
00:15–00:20 minutes | Network campus-wide & system-wide content |
00:20–00:30 minutes | Local content (no local content will default to campus-wide content) |
00:30–00:35 minutes | Network campus-wide & system-wide content |
00:35–00:45 minutes | Local content (no local content will default to campus-wide content) |
00:45–00:50 minutes | Network campus-wide & system-wide content |
00:50–00:00 minutes | Local content (no local content will default to campus-wide content) |
Content Strategy
Due to technological advancements, digital signage is no longer a primary communication tool during a crisis. Digital signage content should be targeted to the people who will see your digital signage screens, such as students, parents, faculty, staff, or alumni.
Most digital signage messages are displayed for 15 seconds. In this short time, the viewer must comprehend the “who, what, where, when, and why.” Designers must consider the average viewing distance for digital signage screens is usually 5 to 10 feet.
- Keep it simple and clear. Larger text with high contrast from the background improves readability.
- Use high-quality visuals, incorporating bold color and contrast.
- Highlight important text to grab the viewer’s attention.
- Use vector-based graphics rather than pixel-based images.
- Include a strong “call-to-action" to engage users.
- Frequently update your content to keep audiences engaged.
- WVU Brand Guide
- ADA Design Standards
- Horizontal 3840 x 2160 pixels (RGB color) (16x9 ratio)
- Vertical 2160 x 3840 pixels (RGB color) (9x16 ratio)
- Horizontal 3840 x 2160 pixels, video format - .mp4 (high-quality UHD, 30 fps) (16x9 ratio)
- Vertical 2160 x 3840 pixels, video format - .mp4 (high-quality UHD, 30 fps) (9x16 ratio)
Content Submission Policies
The WVU Digital Signage Network is a resource for colleges, schools, departments, and units to share targeted information with students, faculty, staff, and visitors. Only registered student organizations, campus governance units, colleges, academic units, campus departments/offices, and college committees may display content (digital assets, images, and video) on the WVU digital signage platform.
Including but not limited to:
- Relevant campus news or campus-wide initiatives
- Campus-wide events and activities
- University-sponsored events
- Emergency messages
Including but not limited to:
- Content that violates university policies, state, or federal law.
- Discriminatory, libelous, or obscene content.
- Political activities, events, campaigns, statements, political fundraising, or political activism.
- Advertising for commercial, for-profit, or off-campus non-affiliates (unless centrally approved by the Strategic Communications and Marketing division for sponsored marketing opportunities).
- Personal messages, classified advertisements, or commercial endorsements.
- Fundraising or research participation requests.
- Poorly prepared content (punctuation, spelling, grammar, and incorrect file specifications).
- Copyrighted material without proof of permission to post.
- Lectures, seminars, meetings, or symposiums that are private, exclusive, or invitation-only.
- Job postings are not permitted.
- Only 1 horizontal and vertical image (PNG, JPG) for each event can be submitted for display.
- Videos (.mp4) may be submitted for special uses by contacting our team for campus-wide/system-wide content, but local administrators will manage the video content on their local screens.
- Content submissions must have a specified beginning and end date.
- Requests must be received at least 3 business days before the proposed start date.
- Event promotion may start up to 30 days before the event date and must end on the event date.
- Each message can be scheduled for a maximum of 30 calendar days.
Responsible Use
When approving or posting content on the WVU Digital Signage Network, all users are expected to use good judgment, adhere to the WVU Brand, and model the WVU core values of service, respect, appreciation, curiosity, and accountability.
Users are also required to comply with the Americans with Disabilities Act.
Misuse of the WVU Digital Signage Network will result in a suspension of digital signage access and possible disciplinary action.